Fundraising In Action™: Activating Board Leadership Through Strategic Staff Partnership
Turn board fundraising from a source of frustration into a culture of participation.
Too often, nonprofit boards are expected to fundraise without clear expectations, meaningful training, or opportunities to build confidence. The result? Staff feel like they're carrying fundraising alone, and board members want to help—but don't know how.
In this free, on-demand class, fundraising strategist Matthew Easterwood, CFRE, CAP®, introduces Fundraising In Action™, a practical framework that helps organizations activate every board member through their unique strengths rather than asking everyone to fundraise the same way.
Using the Five-Role Model of Effective Fundraising Boards™, you'll learn how to build a board where every member has a meaningful role in inspiring generosity—whether through stewardship, relationship-building, advocacy, sponsorships, storytelling, or solicitation.
In this class, you'll learn how to:
Shift from board fundraising frustration to board fundraising engagement
Understand the Five-Role Model of Effective Fundraising Boards™
Activate board members based on their strengths instead of their fears
Build a stronger Culture of Philanthropy across your organization
Increase participation through practical tools and accountability
Create sustainable fundraising engagement that extends beyond a single campaign or event
Free Companion Resources
Every class includes access to four free implementation tools:
Board Fundraising Profile™ Assessment – Help board members discover their natural fundraising strengths.
Board Fundraising Matrix™ – Map your board's collective fundraising capacity and identify opportunities for engagement.
Fundraising In Action™ Dashboard – Track participation, celebrate progress, and build accountability.
Fundraising In Action™ Simulation Guide – Build confidence through practice with ready-to-use fundraising exercises.
Whether you're an Executive Director, Development professional, Board Chair, or board member, Fundraising In Action™ will give you a practical roadmap for creating a board that doesn't just govern—it actively advances your mission through philanthropy.
Watch the class, download the tools, and start putting fundraising into action.
Turn board fundraising from a source of frustration into a culture of participation.
Too often, nonprofit boards are expected to fundraise without clear expectations, meaningful training, or opportunities to build confidence. The result? Staff feel like they're carrying fundraising alone, and board members want to help—but don't know how.
In this free, on-demand class, fundraising strategist Matthew Easterwood, CFRE, CAP®, introduces Fundraising In Action™, a practical framework that helps organizations activate every board member through their unique strengths rather than asking everyone to fundraise the same way.
Using the Five-Role Model of Effective Fundraising Boards™, you'll learn how to build a board where every member has a meaningful role in inspiring generosity—whether through stewardship, relationship-building, advocacy, sponsorships, storytelling, or solicitation.
In this class, you'll learn how to:
Shift from board fundraising frustration to board fundraising engagement
Understand the Five-Role Model of Effective Fundraising Boards™
Activate board members based on their strengths instead of their fears
Build a stronger Culture of Philanthropy across your organization
Increase participation through practical tools and accountability
Create sustainable fundraising engagement that extends beyond a single campaign or event
Free Companion Resources
Every class includes access to four free implementation tools:
Board Fundraising Profile™ Assessment – Help board members discover their natural fundraising strengths.
Board Fundraising Matrix™ – Map your board's collective fundraising capacity and identify opportunities for engagement.
Fundraising In Action™ Dashboard – Track participation, celebrate progress, and build accountability.
Fundraising In Action™ Simulation Guide – Build confidence through practice with ready-to-use fundraising exercises.
Whether you're an Executive Director, Development professional, Board Chair, or board member, Fundraising In Action™ will give you a practical roadmap for creating a board that doesn't just govern—it actively advances your mission through philanthropy.
Watch the class, download the tools, and start putting fundraising into action.